we create is...
James H. Herbert, II
Founder and Executive Chairman
Intentional in all we do, we co-create success with our clients
as they define it.
That’s how it’s always been — and how it always will be.
Serve Our Clients.
Serve them in an
This has been our brand promise since
From the beginning, we have been unwavering in our
commitment to go
above and beyond
extraordinary service — every client, every interaction, every time.
From the beginning, we have been unwavering in our commitment to go
above and beyond
to provide extraordinary service — every client, every interaction, every time.
We are all
, called to represent the First Republic experience at every touchpoint.
Success rests on our
understanding of the values and behaviors that define First Republic.
We strive to behave in a way that is:
We take the time to get to know our clients inside and out so that we understand fully where they are now in their financial journey — and where they want to be down the road.
We put our clients’ success at the center of all that we do and never boast or brag about our own. We are here to serve and to delight, not to be praised.
No matter how a client interacts with our brand — whether in person or online — they receive expert assistance delivered with an exquisite attention to detail.
How do we measure the
of our shared efforts?
Through the stories of our
First Republic shares
our passion for innovation and world-class
Founder, Artistic Director and Choreographer, Gallim Dance
2017-2018 Artist in Residence, The Metropolitan Museum of Art
This is just the beginning of the First Republic
Now, we invite you to continue exploring the intricacies of our brand and help craft the rest of the narrative.
© 2023 First Republic Bank, Member FDIC and
Equal Housing Lender
Tone & Voice
Writing for PWM & FRIM
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